HSBC World Selection Flash Animation

 

The Brief
To animate an bicycle analogy developed by Fin International for the HSBC World selection portfolios. Each portfolio is shown as a variation or accessory on an existing bike frame or model so that it could be adapted to a particular path representing different risks-rewards.

The Solution
This animation was created in two parts as flash timeline animation. The first part shows how each portfolio/bike is constructed from a blend of global asset classes/parts and run through a HSBC optimizing engine. In the second, the portfolio/bike line up demonstrated the balance of risk and reward.

Created while working for Fin International.